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Marketing Research Within a Changing Information Environment Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.
Material type:
TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill/Irwin, c2006. Edition: 3rd edDescription: xxvii, 700 p. col. ill. 26 cmISBN: 0072830875 (alk. paper)Subject(s): Marketing researchDDC classification: 658.83 LOC classification: HF5415.2 | .H258 2006Online resources: Publisher description | Table of contents only
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Books
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Bunge Tower Library | 658.83 HAI (Browse shelf(Opens below)) | Available | 10013498 |
Includes bibliographical references (p. 669-677) and indexes.
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